Date: December 6, 2024 Time: 10:30am - 11:20am Location: Haas Conference Center 1&2

Gold Mines, Spy Dramas and Free TV: Innovative Ways to Reach the Hard to Reach

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Panel

Speakers

Are you a storyteller aiming to create content that entertains and inspires positive change? Join our panel discussion to discover how strategic storytelling can drive measurable social and behavioral impact. Our expert panelists will share their experiences crafting and implementing groundbreaking programs that have transformed underserved communities with limited media access. Learn how they choose meaningful topics, develop compelling narratives, select effective dissemination strategies and overcome challenges to engage hard-to-reach audiences.