Date: December 4, 2025 Time: 1:55pm - 2:45pm Location: Haas Conference Center 3

From Screens to Systems: Regenerative Storytelling for Long-Term Impact

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Panel

This panel addresses the challenge of “impact fatigue” in philanthropic storytelling, focusing on how campaigns often lose momentum after their launch. It will introduce The Field Kit as a model for sustained, regenerative impact and explore case studies demonstrating how storytelling can serve as infrastructure that connects media, community, and funding. Attendees will engage in a live Q&A and a group exercise to map the “life cycle” of a story, equipping them with a replicable framework for regenerative storytelling and strategies for fostering long-term co-creation among funders, educators, and communities.

Panelists include **Amy Spittler Shaffer**, Co-Founder & Program Lead at The Wonderment Cooperative, specializing in philanthropic frameworks and grassroots network development, and **Samantha Dols, Ph.D.**, Director of Impact at Optimist Films, who focuses on impact strategy and evaluation. Both are co-leading the development of The Field Kit, which has been recognized globally and aims to provide actionable, field-shaping ideas. Their collaborative and open-sourced approach has previously benefited thousands of educators, making this panel a unique opportunity to learn from their extensive experience in creating impactful storytelling ecosystems.