Today’s consumer expects more from their brand. Brand values must be expressed with an entertaining and authentic approach in order to drive loyalty, awareness and ultimately ROI. Purchase decisions are no longer formed on just quality and price, but what the brand stands for. With ads, films and series, the ear of brand storytelling is expanding! . Explore this side of impact storytelling, led by Julie Davitz, CEO of +Media Solutions and with Jordan Kelley, Director of Content at BrandStorytelling, Josh “”Bones”” Murphy Brand Producer for Leading Companies, and Joshua Reiman Head of Impact Storytelling PG&E

Further programming details to be announced leading up to the conference.