December 5 & 6 in Los Angeles, CA
Impact + Profit Conference
Entertainment to Change the World
An old belief in the entertainment industry is that storytellers must choose between impact and profit. The Impact + Profit Conference is here to turn that belief upside down.
Sponsorship
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Interested in becoming a sponsor of the Impact + Profit conference? Click here to learn about our sponsorship packages and contact us at conference@siesociety.org.
Conference Schedule
Schedule is Subject to Change
Day 1: Thursday, December 5, 2024
Time: 8:00am – 9:20am (80 min.)
Opening Registration & Breakfast Snacks & Coffee, Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 9:20am – 9:45am (25 min.)
Opening Joint Welcome SIE Society & Johns Hopkins CCP
Welcome, give context of the conference, intro SIES & CCP, define goals and detail how the community has expanded from last year.
Location: Magnin Auditorium
Time: 10:40am-11:30am (55 min.)
AI as the New Tool for Social Impact Storytelling
Location: Magnin Auditorium
Time: 10:40am – 11:30am (50 min.)
Unlocking the Power of the Creator Economy for Social Impact
Location: Haas Conference Center 1&2
Time: 10:40am – 11:30am (50 min.)
Infiltration: What Healthy Looks Like When Propaganda and Mistrust Sets in
Location: Haas 3
Time: 11:30am – 12:00pm (30 min.)
Coffee & Tea Break / Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 12:00pm – 12:55pm (55 min.)
Impact Case Stories of Reaching Unique Audiences in the Global South?
Location: Haas Conference Center 1&2
Time: 12:00pm – 12:55pm (55 min.)
The Power of Comedy to Drive Positive Social Change
Location: Haas 3
Time: 12:55pm – 2:00pm (65 min.)
Provided Lunch & Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 2pm – 2:55pm (50 min.)
Hollywood, Health & Society: Showrunning for Impact
Location: Magnin Auditorium
Time: 2:00pm – 2:55pm (55 min.)
Financing SIE Media: The Donor-Investment Hybrid Model
Location: Haas Conference Center 1&2
Time: 2:00pm – 2:55pm (55 min.)
Unveiling: State of SIE in Education – A Road Map
Location: Haas 3
Time: 2:55pm – 3:45pm (50 min.)
Amplifying Social Impact: Harnessing Audio Dramas and Podcasts
Location: Haas 3
Time: 3:45pm – 4:10pm (25 min.)
Coffee, Tea, and Snack Grab
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 4:10pm – 5:05pm (55 min.)
Monitoring and Evaluation Impact Café: “If You Can Do It, You Can Evaluate it!”
Location: Haas Conference Center 1&2
Time: 4:10m – 5:05pm (55 min.)
Don’t be Boring – A Case Study on Entertainment for Financial Education
Location: Haas 3
Time: 5:05pm – 5:35pm (30 min.)
Day 1: Closing Structured Interactive
Location: Magnin Auditorium
Time: 5:35pm – 7:00pm (85 min.)
Presented by Imagine: Sushi & Cocktail Reception + Cash Bar
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Day 2: Friday, December 6, 2024
Time: 8:00am – 9:30am (90 min.)
Opening Registration & Breakfast Snacks & Coffee, Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 09:30am – 10:25am (55 min.)
Disability Representation in Film & Television: Impact Your Bottom Line
Location: Haas Conference Center 1&2
Time: 09:30am – 10:25am (55 min.)
Ready, Set, Play: Using Video Games to Tackle Gender Violence
Location: Haas 3
Time: 10:25am – 11:20am (55 min.)
Funding Documentaries: Alternative Models in a Broken System
Location: Magnin Auditorium
Time: 10:25am – 11:20am (55 min.)
Let’s Get Real: How to Conduct Formative Research for SIE
Location: Haas Conference Center 1&2
Time: 10:25am – 11:20am (55 min.)
Breaking Barriers: Simplifying Law and Finance to Foster Inclusion in Storytelling
Location: Haas 3
Time: 11:20am – 11:40am (20 min.)
Coffee & Tea Break / Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 11:40am – 12:35pm (55 min.)
Brand Storytelling: CSR and Narrative
Location: Haas Conference Center 1&2
Time: 11:40am – 12:35pm (55 min.)
Demystifying Impact: How Do We Know If It’s Working?
Location: Haas 3
Time: 12:35pm – 1:25pm (50 min.)
Provided Lunch & Networking
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 1:25pm – 2:20pm (55 min.)
Authentic Youth Voices for Change
Location: Haas Conference Center 1&2
Time: 1:25pm – 2:20pm (55 min.)
The Power of Immersive and Interactive Formats for Social Impact
Location: Haas 3
Time: 2:20pm – 3:15pm (55 min.)
Storytelling for Climate Change Workshop
Location: Haas Conference Center 1&2
Time: 2:20pm – 3:15pm (55 min.)
She Creates Change: A Case Study in Story & Impact
Location: Haas 3
Time: 3:15pm – 3:35pm (20 min.)
Coffee, Tea, and Snack Grab
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
Time: 3:35pm – 4:30pm (55 min.)
Nobody Wants to Watch the Climate Catastrophe
Location: Magnin Auditorium
Time: 3:35pm – 4:30pm (55 min.)
From Research to Screen: The System Behind the Social and Commercial Success of “Vencer” Universe
Location: Haas 3
Time: 4:30pm – 5:00pm (30 min.)
Plenary Session & Closing
Location: Magnin Auditorium
Time: 5:00pm – 6:00pm (60 min.)
Champagne Conference Close
Location: Haas Conference Center 1&2 / Haas 3 / Fountain Terrace
About the Conference
Join us December 5th and 6th, in Los Angeles, CA, Skirball Cultural Center.
At the Impact + Profit Conference on December 5th and 6th, 2024, learn how you can implement a “double bottom line” on your projects, meet producers and storytellers who specialize in impact and build powerful relationships that will take your ventures to another level of effectiveness, profitability and social benefit.
The conference will be held in Los Angeles Skirball Cultural Center and will be jointly hosted by the SIE Society and Johns Hopkins Center for Communication Programs.
SIE Society is the leading global alliance in Social Impact Entertainment. Its mission is to educate, connect and empower professionals in entertainment, non-profit and business to harness storytelling for greater social good and measurable impact.
A recognized world leader in social and behavior change communication and knowledge management programs, the Johns Hopkins Center for Communication Programs is committed to evidence-based advocacy, strong partnerships and capacity strengthening to nurture a global network of health, development and communication champions who are ready to respond to evolving challenges in their countries and communities.
CCP manages more than 60 projects that reach millions of people in more than 45 countries. CCP is based at the Johns Hopkins Bloomberg School of Public Health in Baltimore.
2024 Speakers and Schedule to be Announced Soon
Panel proposals are now closed. The programming committee would like to thank our community, and will announce their selections soon.
Get Tickets for the IMPACT + PROFIT Conference!
Ticket Includes:
✔ All day access to inspirational panels;
✔ Participation in an enriching learning workshop;
✔ Networking opportunities to build valuable connections;
✔ Complimentary food and drink throughout the day;
✔ Exclusive cocktail-party admission, reserved for speakers and ticket holders
Sign up to be the first to learn about speaker and panel announcements.
Get in touch if you are affected by the strikes and would like to apply for a discount.
Conference Venue
Skirball Cultural Center
Venue
Skirball Cultural Center
2701 N Sepulveda Blvd, Los Angeles, CA 90049
Transport
The Skirball Cultural Center is located in the Sepulveda Pass just off the 405 Freeway, 2.5 miles south of the 101 Freeway. Traveling north or south on the 405, take the Skirball Ctr Dr exit and make a right onto Sepulveda Blvd.
For rideshare and taxi drop-off—From Sepulveda Blvd, the driver should turn into the Skirball campus on the north side, at Herscher Way, proceed down the driveway approximately 150 yards, and drop you off by the front steps at our Main Entrance. For the safety of you and others, please make sure your driver does not drop you off on Sepulveda Blvd.
Parking
During normal business hours, visitor parking is FREE at the Skirball.
Parking is available in the Skirball’s North Parking garage, located underground at the north end of the Skirball’s main driveway, approximately 150 yards north of our Main Entrance. Parking is also available in the East Parking garage, located across Sepulveda Blvd.
Hotel Angeleno – West LA
Down the 405 freeway from LAX, 4 miles from Skirball, Hotel Angeleno offers unparalleled views of Los Angeles with fantastic service, comfortable accommodations and a range of amenities from a workout gym, pool, and rooftop bar.
Conference attendees can benefit from discounted rates when mentioning the Impact+Profit event, that also includes Uber credit to get to and from the conference.
Courtyard by Marriott – Sherman Oaks
A little further from LAX, and 3.4 miles from Skirball, this hotel is located in the San Fernando Valley. Amenities include a fitness center, flat-screen TVs, and marble bathrooms. A refrigerator and coffee facilities are also available for guests.
A discount for conference bookings made 30 days prior to arrival is available through this link. Unlike Hotel Angeleno, no Uber credit is provided. For those booking with government rates, book directly at Marriott.com and select “Government rate.” Please note, at checkin staff will ask for proof of government employment, with valid travel orders proving official business. The government rate is not valid for contractors, subsidiaries, and non-profits. For questions, we suggest calling the hotel in advance to pre-clear documents.
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